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ORIGINAL MUSIC

HYUNDAI GENESIS

Client
Hyundai
Type
ORIGINAL MUSIC
2ND DAY
GENESIS
Tags original music brand identity score

"A study in contrast for the Genesis global launch, balancing synthetic precision with organic warmth."

We composed a score that mirrors the transition from mechanical stillness to fluid motion. The sonic palette focuses on evolving textures and atmospheric depth, avoiding traditional automotive tropes in favor of a cinematic, ethereal arc. The result is a cohesive sonic identity that positions the vehicle not just as a machine, but as a space for quiet contemplation.